Editorial Guidelines

At Mawese.com, we take immense pride in the quality of our content. Our mission is to provide accurate, well-researched, and expert-driven content that addresses the real challenges faced by our readers in Kenya and beyond. The following editorial guidelines ensure that every piece of content published on our platform upholds the highest standards of integrity, accuracy, and professionalism.

Content Quality and Standards

  1. Originality: All content published on Mawese.com is 100% original. We do not tolerate plagiarism in any form. Every piece must be properly attributed and verified and must not infringe on any intellectual property rights. Any suggestion of plagiarism is fully investigated and may result in the dismissal of the contributor.
  2. Expert-Driven Content: Our writers and editors are knowledgeable in their respective fields, bringing expertise to every article. Whether it is technology, career growth, or finance, our content is crafted to guide, inform, and inspire readers.
  3. Human-Centric Approach: All content is created by humans, for humans. It is against our editorial policies to publish automatically generated content using AI tools such as ChatGPT or similar systems. Content is designed to be clear, actionable, and engaging.
  4. Editing and Review Process: Every article undergoes professional editing before publication. Our editors ensure content is free of errors, ethically sound, inclusive, and easy to read. They also check for grammar, spelling, formatting, and appropriate language and imagery.

Accuracy and Fact-Checking

  1. Verified Information: Accuracy is at the core of our content. All articles are fact-checked and reviewed for relevance and completeness. Any factual errors brought to our attention are corrected transparently and promptly.
  2. Regular Updates: Our team routinely updates content to reflect the most accurate and up-to-date information. Articles are date-stamped to indicate the latest review or update.
  3. Corrections: If an error is identified, it is corrected swiftly, and a correction note is added to the article. This note specifies the change and when it was made.

Impartiality and Independence

  1. Unbiased Content: Mawese.com is committed to fair, unbiased journalism. Content is not influenced by advertisers, sponsors, or any external entity. Sponsored content, when present, is clearly labelled as such.
  2. Conflict of Interest: Writers and editors disclose any potential conflicts of interest to ensure the impartiality of our content. Contributors are prohibited from accepting gifts or services that could compromise their objectivity.
  3. Affiliate Links: Some articles may include affiliate links, through which Mawese.com may earn a commission. However, these do not influence the content or our recommendations. We prioritize honesty and transparency.

Transparency and Accountability

  1. Reader Feedback: We value our readers’ input. If you find an article that requires improvement or correction, please contact us at [email protected] review all feedback thoroughly.
  2. Bylines and Credits: Each article includes a byline with the author’s name, credentials, and, where applicable, links to their profile or additional information. This ensures accountability and recognizes contributors.
  3. Clear Separation of Advertising and Content: We maintain a strict distinction between editorial content and advertising. Advertisements are clearly labelled to avoid any confusion.

Visual Content

All visuals, including images, videos, and graphics, are created or sourced responsibly. They are designed to be inclusive, accurate, and representative of diverse perspectives. Visual content is not altered in a way that misleads or misrepresents the truth.

Commitment to Integrity

Mawese.com adheres to the highest standards of journalistic ethics, including:

If you have any questions about our editorial practices or wish to report an issue, please contact us at [email protected].